What
feeling/ emotion does the logo display? Use the image below to help you.
Abercrombie and Fitch:
1.Serif
2.It
works because it is simple and it matches the color of the picture.
3.Young
adults because it has a catchy name and the design isn't too complicated.
4.It
displays trust and dependable strength.
DC:
1.Sans
Serif, Bold, all caps.
2.It
works because it is a unique design that makes you look twice.
3.Teens
and young adults because it is an easy to remember design.
4.Balance
and calmness.
Diamond Supply Co.:
1.Part
of it all caps, bold, script.
2.It
works because the colors look good together and it makes you want to look at it
again.
3.Teens
because it has a pleasing appearance and nice colors.
4.Trust,
strength, balance, and calmness.
Lulu Lemon:
1.No
font.
2.It
works because it’s a simple, easy to remember design.
3.All
ages because it makes anyone want to know what it is and how it represents
itself.
4.Excitement
and boldness.
Forever 21:
1.All
caps. Top part is bold and Serif. Bottom part is Sans Serif.
2.It
works because it’s a simple, easy design but is still appealing.
3.Teens
and young adults because it says forever 21 so it makes that specific age group
want to know more about it.
4.Balance
and calmness.
Edmonton Oilers:
1.Bold,
Sans Serif, all caps.
2.It
incorporates a lot of colors and it’s a unique design that explains the ‘oiler’
part of the name because of the oil drop.
3.Anyone
who is interested in hockey because it says the name of the team in the logo so
that makes it easier.
4.Excitement,
boldness, trust, strength, and optimism.
Calgary Flames:
1.Bold,
all caps.
2.It
catches the eye right away but it could be better for non hockey fans if there
was the name of the team so they would be more interested.
3.Anyone
who is interested in hockey because they would know the team and it catches
your eye because of the bold, bright color.
4.Excitement,
boldness, optimism, and warmth.
Montreal Canadians:
1.Bold,
all caps.
2.It
works if you already know that it was a hockey team but if I had no clue about
hockey, that symbol would be confusing for me. So it could use a word in it of
the actual team.
3.Anyone
who is interested in hockey because they would know what team it was.
4.Excitement,
strength, and balance.
Saskatchewan Roughriders:
1.Serif,
all caps.
2.It
works because it represents Saskatchewan with the wheat and the green. It also
catches the eye of anyone who scans over it.
3.Anyone
who is interested in football because it has a catchy look and it stands out.
4.Balance,
peace and health.
Toronto Maple leafs:
1.Bold,
Sans Serif, all caps.
2.It
works because the symbol is a leaf, hence ‘maple leaf’. It is a simple and little boring though.
3.Anyone
who is interested in hockey would know about it and maybe want to see what the
symbol is all about.
4.Trust,
strength and dependence.
McDonalds:
1.All
caps, Sans Serif.
2.It
works because the colors work well together and it has an exciting appearance.
3.All
ages because it is colorful for younger people, and older people will want to
know more about it if they didn't already.
4.Optimism,
warmth, clarity, excitement, and boldness.
Starbucks:
1.All
caps, bold, sans serif.
2.It
works because there aren't too many colors mixing together and it has an
interesting design in the middle that makes you look twice.
3.Young
adults because it has a bold appearance.
4.Peace
and health.
Subway:
1.Bold,
all caps, sans serif.
2.It
works because it is simple with a few colors that make it appealing.
3.All
ages because it is catchy and not too crazy for everyone.
4.Optimism,
peace and health.
Tim Hortons:
1.Script.
2.The
design works well all together because it is simple, yet catchy and looks
interesting.
3.All
ages because it looks bold and pleasant at the same time.
4.Excitement,
youthful and warmth.
Yogen Fruz:
1.Sans
serif.
2.The
design works because it is colorful, simple, interesting and has a unique look.
3.Young
adults and teens because of its ‘cute’ look and colorfulness.
4.Trust,
strength and creative.
Call of Duty MW3:
1.All
caps, bold, sans serif.
2.It
works because it makes the words pop out using the right colors.
3.Teens
because it has a youthfulness and theme about it that teenage people would be
excited to look into more.
4.Growth
and balance.
Guitar Hero:
1.All
caps, serif.
2.The
design works because it looks bold and it meshes well together while still
being simple.
3.Teens
because it is very bold and exciting and it makes you look at it for a while.
4.Balance
and calmness.
Temple Run 2:
1.All
caps, bold, sans serif.
2.It
works because it has certain scenery and an interesting layout.
3.Teens
because it makes you more interested and most people would want to know more.
4.Optimism,
clarity, and health.
Super Mario:
1.Bold,
all caps, sans serif.
2.It
works because even though there are a lot of colors throughout the words, there
is a simple background so it isn’t too crazy.
3.Kids
because there are a lot of colors and it looks cartoon like.
4.Strength,
health and excitement.
Just Dance 4:
1.All
caps, bold, and sans serif.
2.It
works because it a simple design and it doesn't have a lot of crazy colors.
3.Teens
because it has a simple phrase and its not to bold so they would want to know
more about what the logo is representing.
4.Balance
and calmness.
Sephora:
1.All
caps, sans serif.
2.It
works because it’s not meant to be crazy and it is very unique and interesting
to look at. If I didn't know what the logo represented, I would want to find
out.
3.Teens
and adults because it is an interesting word to see on a logo and it makes them
want to know more.
4.Balance
and Calmness.
Victoria’s Secret:
1.All
caps. Serif.
2.It
works because all the patterns look nice together and I think lots of people
would want to know more.
3.Teens
and adults because it is a mature but not boring designs that are colorful and
playful.
4.Creative,
wise and youthful.
The Vampire Diaries:
1.Sans
serif.
2.It
works because the design makes sense with the words. The red represents
dripping blood which relates to vampires. And it also looks mysterious which is
appealing to the audience.
3.Teens
and young adults because that is the age group that is the most into vampires
and suspense and wondering.
4.Balance,
excitement and it is youthful.
MTV:
1.All
caps, half sans serif, half script.
2.It
works because it is a simple design for the TV network and it looks youthful
and interesting without being boring.
3.Teens
because it has a youthful feel and it looks bold and it stands out.
4.Balance
and calmness.
Bath & Body Works:
1.Sans
serif.
2.It
works because it looks interesting how the words are pressed together and the
symbol ‘&’ makes it more likely to attract the audience incorporated with
the nice colors too.
3.Teens
and adults because it doesn't look too young but it doesn't look too mature.
4.Trust,
dependence and strength.